Brown Bag Business Basics

The Ellensburg Downtown Association and the Ellensburg Public Library will continue to host the popular  monthly business improvement series Brown Bag Business Basics the third Thursday of each month through 2008. 

The Brown Bag Business Basics series takes place during the lunch hour (Noon to 1 p.m.) on the third Thursday of each month at the Ellensburg Public Library’s Hal Holmes Community Center, 209 N Ruby Street.  The series is free to the public.

The Brown Bag Business Basics is a book review based seminar series.  Each month a member of the Ellensburg Downtown Association’s economic restructuring committee or other local business owner will review a new business related book.  The review will be followed by a general discussion of the featured topic and a list of other related titles. 

Brown Bag Business Basics Titles for 2008 include:

January 17  The One Page Business Plan by James T Horan

February 21  Cities and the Creative Class by Richard Florida

March 20  The Small Mart Revolution by Michael Shuman

April 17  Inspired Retail Space: Attract Customers, Build Branding, Increase Volume

    by Corinna Dean

May 15  The Medici Effect by Frans Johansen

June 19  Winning At Retail: Developing a Sustained Model for Retail Success

               by Willard N. Jr. Ander

July 17  Why People Buy Things they Don’t Need by Pamela Danziger

August 21  Purple Cow by Seth Godin

September 18  The Tipping Point by Malcolm Gladwell

October 16  It’s Your Ship By Michael Abreshoff

November 20  Small Business Savvy, A woman’s guide to building a business

by Norma Rist and Katina Jones

December 18  Brand Hijack by Alex Wipperfurth

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